Hot Makeup Professional

Packaging design, Branding, Social Media, Visual Merchandising

Who They Are: 

A cosmetic company originally from Brazil, Hot Makeup Professional came to the US to expand internationally and attend IMATS (International Make-up Artists Trade Show) 

The problem: 

Needed to complete all designs including creating custom dielines for the cosmetics, and complete an entire rebranding project within a very tight 6 month period. The cosmetic manufacturers were also located in Taiwan, which made communication extremely challenging. 

The goal: 

To complete an entire line of cosmetic packaging design and rebranding by the end of the 6 month period to make it in time for IMATS (International Make-up Artists Trade Show) 

My role: 

The sole designer responsible of executing everything graphics related - from dielines, packaging design, component design, magazine ads, logo design, and brand guidelines

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