RESUME
SKILLS
Design Program Proficiencies
Figma, XD, Photoshop, Illustrator, InDesign, Lightroom, Premiere Pro
Photography
Proficiency with Nikon & Canon
Marketing
Proficiency with Mailchimp, Shopify, Hootsuite, ConstantContact
Project Management
Team management experience - schedules, workflow & training
Proficiency with communicating between vendors, negotiation of pricing, print and product turnaround management
Languages
Fully proficient in Japanese & English
Figma, XD, Photoshop, Illustrator, InDesign, Lightroom, Premiere Pro
Photography
Proficiency with Nikon & Canon
Marketing
Proficiency with Mailchimp, Shopify, Hootsuite, ConstantContact
Project Management
Team management experience - schedules, workflow & training
Proficiency with communicating between vendors, negotiation of pricing, print and product turnaround management
Languages
Fully proficient in Japanese & English
EDUCATION
Fashion Institute of Design & Merchandising
Los Angeles, California | June 2014
Associates of Arts | Graphic Design
Magna Cum Laude honors, 3.94 GPA
Associates of Arts | Graphic Design
Magna Cum Laude honors, 3.94 GPA
Google UX Design Certification
Coursera | 2022
RECOGNITION
FIDM President’s Honor Roll
Spring 2013, Winter 2014
EXPERIENCE
Scorpion Internet Marketing | Associate Director of Design
Remote, California | June 2024 - Present
- Lead and inspire a team of designers to conceptualize and execute high-quality website designs for franchise, franchise development and healthcare clients
- Work on client projects, handling own workload of design projects and tasks for the team
- Develop and maintain design standards, guidelines, and best practices to ensure consistency and excellence across all projects
- Collaborate with cross-functional teams including marketing, development, and account management
- Conduct research and stay updated on industry trends, emerging technologies, and best practices in web design to continuously innovate and improve our design processes
- Ideate, create and maintain flexible design systems that help the department progress in efficiency and effectiveness
- Provide mentorship, guidance, and constructive feedback to team members to foster their professional growth and development through regular training and one-on-one meetings
- Manage project timelines and resources effectively to ensure timely delivery of projects within scope, time, and budget constraints
- Present design concepts and proposals to clients, and effectively communicate design rationale and recommendations
- Stay informed, provide training, and ensure compliance with ADA (Americans with Disabilities Act) and WCAG (Web Content Accessibility Guidelines) requirements and guidelines in all website designs
- Educate team members and clients on the importance of web accessibility and advocate for inclusive design practices that prioritize accessibility for all users
- Monitor changes and updates to accessibility regulations and guidelines, and proactively adapt design processes and strategies to maintain compliance with evolving standards.
- Lead and inspire a team of designers to conceptualize and execute high-quality website designs for franchise, franchise development and healthcare clients
- Work on client projects, handling own workload of design projects and tasks for the team
- Develop and maintain design standards, guidelines, and best practices to ensure consistency and excellence across all projects
- Collaborate with cross-functional teams including marketing, development, and account management
- Conduct research and stay updated on industry trends, emerging technologies, and best practices in web design to continuously innovate and improve our design processes
- Ideate, create and maintain flexible design systems that help the department progress in efficiency and effectiveness
- Provide mentorship, guidance, and constructive feedback to team members to foster their professional growth and development through regular training and one-on-one meetings
- Manage project timelines and resources effectively to ensure timely delivery of projects within scope, time, and budget constraints
- Present design concepts and proposals to clients, and effectively communicate design rationale and recommendations
- Stay informed, provide training, and ensure compliance with ADA (Americans with Disabilities Act) and WCAG (Web Content Accessibility Guidelines) requirements and guidelines in all website designs
- Educate team members and clients on the importance of web accessibility and advocate for inclusive design practices that prioritize accessibility for all users
- Monitor changes and updates to accessibility regulations and guidelines, and proactively adapt design processes and strategies to maintain compliance with evolving standards.
Scorpion Internet Marketing | Senior Designer
Valencia, California | June 2019 - Present
- Designing websites with an emphasis on UX and brand assets for Scorpion Enterprise clients (Franchises/Healthcare)
- Participating in UX Sprints (workshops) with clients, problem solving, and working on prototypes for user testing
- Responsible for treating requests and communication with urgency and ensuring they are fully resolved
- Responsible for providing assistance to other designers by being a resourcefor questions, coaching and assisting with training
- Provide expert-level advice, insight, and design solutions to Creative Managers and Marketing Managers
- Applying UX best practices for each task
- Ensuring websites designed meet ADA guidelines
- Educating internal teams and clients on UX, web and ADA guidelines
- Providing constant feedback for internal processes (design frameworks,asset preparation, workshops)
- Assisting Product teams and Brand Strategy teams with internal projects
- Designing websites with an emphasis on UX and brand assets for Scorpion Enterprise clients (Franchises/Healthcare)
- Participating in UX Sprints (workshops) with clients, problem solving, and working on prototypes for user testing
- Responsible for treating requests and communication with urgency and ensuring they are fully resolved
- Responsible for providing assistance to other designers by being a resourcefor questions, coaching and assisting with training
- Provide expert-level advice, insight, and design solutions to Creative Managers and Marketing Managers
- Applying UX best practices for each task
- Ensuring websites designed meet ADA guidelines
- Educating internal teams and clients on UX, web and ADA guidelines
- Providing constant feedback for internal processes (design frameworks,asset preparation, workshops)
- Assisting Product teams and Brand Strategy teams with internal projects
Prop Store of London | Graphics Manager
Valencia, California | February 2018 - June 2019
- Responsible for overseeing, leading and managing the graphics department including a team of designers
- Providing creative direction for several projects
- Managing project timeline and delivering within strict deadlines
- Designing and coding custom websites, multiple landing pages, and several e-blasts per project
- Designing and preparing files for production for large format banners, marketing material (flyer’s, printed corporate materials), and promotional material
- Designing sales pitch decks for contract proposals
- Designing 400+ page catalogs, including comprehensive style guide, presentation of professional comps to US and UK team, and execution of project with the team while overseeing other projects
- Effectively communicating with different vendors/printers/factories and negotiating quotes for promotional material (such as custom lanyards and bags) as well as for large format printing (banners, headers, etc)
- Managing social media and email marketing using Hootsuite and Mailchimp
- Responsible for overseeing, leading and managing the graphics department including a team of designers
- Providing creative direction for several projects
- Managing project timeline and delivering within strict deadlines
- Designing and coding custom websites, multiple landing pages, and several e-blasts per project
- Designing and preparing files for production for large format banners, marketing material (flyer’s, printed corporate materials), and promotional material
- Designing sales pitch decks for contract proposals
- Designing 400+ page catalogs, including comprehensive style guide, presentation of professional comps to US and UK team, and execution of project with the team while overseeing other projects
- Effectively communicating with different vendors/printers/factories and negotiating quotes for promotional material (such as custom lanyards and bags) as well as for large format printing (banners, headers, etc)
- Managing social media and email marketing using Hootsuite and Mailchimp
Get Lashed LA | Creative Consultant & Designer
Valencia, California | November 2015 - 2021 (Freelance)
- Redesigning logo and rebranding, while working on print materials, social media content, and email newsletters
- Redesigning website using Shopify and customizing code
- Redesigning logo and rebranding, while working on print materials, social media content, and email newsletters
- Redesigning website using Shopify and customizing code
Gymnastics Olympica | Creative Consultant & Designer
Van Nuys, California | October 2017 - 2020
- Planning and executing the brand’s rebranding strategy from logo design, corporate materials, large format banners, uniforms, apparel, backdrops, and additional brand materials as needed
- Planning and executing the brand’s rebranding strategy from logo design, corporate materials, large format banners, uniforms, apparel, backdrops, and additional brand materials as needed
FHI Brands | Graphic Designer
Valencia & Norwalk, California | July 2016 - January 2018
- Packaging design for entire line of hair tools and hair products (Entire process from start to finish · conceptualizing, mockups design, proofing, shipper cartons, and final sample review)
- Photographing and editing all product shots
- Designing product catalogs, manuals, brochures, and marketing material
- Video editing for promotional and social content
- Designing content for email marketing campaigns
- Designing and updating website content such as images and banners
- Assisting with website redesign with updating product pages, multiple image editing and resizing, and maintaining brand consistency
- Supervising and assisting photoshoot campaigns by providing direction for specific images needed for promotional items
- Assisting with copywriting for product descriptions, social media, and marketing collateral
- Packaging design for entire line of hair tools and hair products (Entire process from start to finish · conceptualizing, mockups design, proofing, shipper cartons, and final sample review)
- Photographing and editing all product shots
- Designing product catalogs, manuals, brochures, and marketing material
- Video editing for promotional and social content
- Designing content for email marketing campaigns
- Designing and updating website content such as images and banners
- Assisting with website redesign with updating product pages, multiple image editing and resizing, and maintaining brand consistency
- Supervising and assisting photoshoot campaigns by providing direction for specific images needed for promotional items
- Assisting with copywriting for product descriptions, social media, and marketing collateral
The Kelley Group | Graphic Designer & Marketing Manager
Valencia, California | August 2015 - July 2016
- Re-branding and reformatting of materials (manuals, presentations, documents, letters of agreements, contracts, etc) used and provided during coaching programs and keynote presentations
- Designing and sending out multiple HTML email campaigns a week, using Constant Contact and Mailchimp to over 7000 clients
- Editing podcast media and publishing content online
- Conducting and creating educational webinars for clients and prospects· Managing all marketing material alongside the CEO of The Kelley Group
- Re-branding and reformatting of materials (manuals, presentations, documents, letters of agreements, contracts, etc) used and provided during coaching programs and keynote presentations
- Designing and sending out multiple HTML email campaigns a week, using Constant Contact and Mailchimp to over 7000 clients
- Editing podcast media and publishing content online
- Conducting and creating educational webinars for clients and prospects· Managing all marketing material alongside the CEO of The Kelley Group
Hot Makeup Professional | Graphic Designer
Beverly Hills, California | September 2014 - February 2015
- Developing new logo for Hot Makeup Professional
- Designing cohesive packaging for entire product line
- Responsible for all graphic elements and content for the entire company
- Photographing products for website and social media content, including photo retouching/editing
- Managing the company website using a CMS system (Magento)
- Developing new logo for Hot Makeup Professional
- Designing cohesive packaging for entire product line
- Responsible for all graphic elements and content for the entire company
- Photographing products for website and social media content, including photo retouching/editing
- Managing the company website using a CMS system (Magento)